Asia-Pacific Wealth Advisors

Before starting Aequitas, Seow Chee has spent more than 20 years in the tax and financial services industry specializing in tax investigation, trust and family succession planning. Her expertise centres on advising families on their succession planning, philanthropic effort and sustainable investing. She is adept in formulating their family offices and governance processes. In the most recent years, Seow Chee has been sharpening her focus on family office space, supporting Singapore and international clients. Through her various roles in the Singapore’s trust professional body, Society of Trust and Estates Practitioners (STEP), Seow Chee is well apprised of the rapid evolving tax and family office landscape both in Singapore and the international space. Through her leadership, she was instrumental in raising the professional standards of trust professions in the industry. She was Chairperson between 2012 to 2015 and from 2015 to 2017, she held STEP Council Representative position for Singapore and Malaysia. She is constantly at the forefront to learn and share with industry peers. She is also well connected with the other industry partners whom she works with to deliver holistic solutions to clients’ needs. With her prudent and astute technical competence, clients see her as the go-to person whom they can trust for advice and to deliver effective solutions that meet their sophisticated planning needs.

Prior to founding her firm, Seow Chee was the Managing Director and Head of Wealth Advisory South East Asia at J P Morgan Private Bank, Singapore. She had previously held senior positions in HSBC Trustee Singapore and Equity Trust Singapore (now known as TMF Group). She started her career with Inland Revenue of Singapore as a tax investigator. Apart from work, Seow Chee spends time with family on outdoor activities such as biking and camping. She believes in recycling for environmental sustainability.

Jessica has a Bachelor’s Degree from McMaster University in Art History, Criticism and Conservation. A seasoned event and marketing manager, she has executed live engagements globally in the legal, technology, financial, not-for-profit and consumer products industries for many of the world’s leading organizations. Prior to joining Cambridge Forums, Jessica worked in conference management, specializing in executive events for C-Suite executives, Board members and VIP clients. A fluid communicator, Jessica utilizes her leadership skills and passion for creating flawless participant experiences as a Forum Director, focusing on programs in private wealth and antitrust. A food & wine aficionado, Jessica is also accredited with the Wine and Spirit Education Trust (WSET) Level 2 Award in Wine & Spirits. When she’s out of the office, Jessica enjoys hot yoga, skiing and travel.